DCCI Reports: Average 80 Millions Chinese Users Tracking Olympics Online Daily

Posted by Gang Lu on August 24, 2008 · Filed Under China

The exceptional Beijing Olympic Games have drawn to a close with a glittering closing ceremony. The Data Center of the China Internet (DCCI), a third party providing the uniform market monitor and audience measurement on China Internet has been tracking the online Beijing Olympics for 2 weeks. The traffic to Beijing Olympics authorized online broadcaster, including the leading Chinese portal Sina, Sohu, Netease, Tencent and video-sharing site Ku6, p2p video streaming software PPS, PPlive etc, has been monitored and 16 daily reports have been released by DCCI. The following are the highlights (details can be found on the official DCCI website in Chinese):

According to the report released on 8th, August, around 32 millions Chinese Internet users were browsing/watching the news/broadcast of the opening ceremony. From 9th to 23rd, around 24.7 billions page views have been generated, the daily average page views per user has reached the highest 30.7 and 80 millions users in average are tracking the games through Internet in the 15 days.

Three figures below show the Page Views, Average Page Views per User and Daily Users monitored from 9th to 23th by DCCI.

- Total Page Views Generated on Authorized Olympics Online Broadcasters From 9th to 23rd August -

- Average Page Views per User Generated on Authorized Olympics Online Broadcastors From 9th to 23rd, August -

Daily Users Tracking Olympics Online From 9th to 23rd, August

- Daily Users Tracking Olympics Online From 9th to 23rd From 9th to 23rd, August -

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Bruce GAO 2 months ago 1 point
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Thanks, great analyse!

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http://cn.mobispine.com

Adam Schokora 2 months ago 1 point
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Gang Lu, can u help me understand the difference between CNNIC and DCCI?

Are the two organizations doing the same thing?

Which is better at what?

Thanks,

AjS

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